Mobile allows for a richer and more personal Customer Experience in today’s market. Mobility use has enabled consumers to carry the Internet in their pocket anyplace and anytime, while having control and being informed, more social than ever before. Businesses have an exclusive opportunity to stand out, and pull ahead of their competitors, by discovering that mobile devices are not only tools to drive innovation but an environment that can transform customer and employee experiences.
Connected Customer Experience
The world of Internet surfing has expanded over the years. The days of needing a big lumpy PC are far behind us and the Internet has moved from just being at the desk to being in every part of our lives. Internet access has stretched dramatically, with Wi-Fi, and 4G being accessible from
Blurred Lines is a song recorded by American recording artist Robin Thicke for his 2013 album of the same name. The song has been a worldwide hit, topping the charts in Australia, Canada, New Zealand, Ireland, Spain, Germany, the Netherlands, Poland and the United Kingdom.
A customer journey map is a very simple idea: it's a diagram that illustrates the steps your customer(s) go through in engaging with your organization, whether it is a product, an online experience, retail experience, a service, or any combination thereof.
What are your customers saying about your products? How many bad reviews does it take to deter shoppers? According to a recent study, 64% of customers surveyed said they trusted product reviews from other consumers; but between one and three bad online reviews would be enough to deter the majority (67%) of shoppers from purchasing a product or service.
Technology waves like mobile, social, and wearable computing have transformed customer expectations. In this modern age, the world is rapidly moving towards the datafication of everything – including Analytics.