<iframe src="//www.googletagmanager.com/ns.html?id=GTM-WXXNF2" height="0" width="0" style="display:none;visibility:hidden">

Connected Customer Experience

Orchestrating the Own stage of Customer Journey

Author Eric Marlan on Jun-23-2016

Gartner has identified that the new buyer’s journey encompasses three simple, but intimately related, parts: Buy, Own, and Advocate. In the article "Improve the Customer Experience by Knowing the (New) Customer Journey, Gartner analyst explains "Today’s customer buying journey spans buying, owning and advocating. It is progressive so that if brands do the right thing in the buy and own stage, they earn customer advocacy."

Read More

Enabling technologies to deliver World-Class Customer Experience

Author Michael Stroffolino on Feb-9-2016

In “Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way”, New York Times #1 bestselling author, Joseph Michelli, shares how Mercedes-Benz USA leveraged online and mobile tools to enhance the customer experience at all phases of the customer journey.

Read More

Engaging the Dealer Network to transform your Customer Experience

Author Eric Marlan on Jan-26-2016

Brands rely on independent Distribution/Dealer network to deliver the desired Customer Experience, but have no control over dealership employees and bound by franchise/dealership agreements on what is required of dealers.

Read More

Connect – Engage – Help Your Customers

Author Erin Nelson on Dec-1-2015

In today’s competitive market, customers demand professional support whenever and wherever they need help. Businesses also expect their support teams to work within multiple systems and quickly utilize various processes; all of which create barriers for customer to effectively obtain support for their products and services.

Read More
            

Subscribe via E-mail

Latest Posts

Posts by category

see all

Follow Me